Campaign History
What kind of a company ignites its charity program by selling lipstick with RuPaul, a drag queen as its spokesperson? Then follows that act with (to use the colloquial) a non-lipstick lesbian, kd Lang? M·A·C, the cult Canadian brand created in 1985 has always been fearless and outspoken and when it comes to the VIVA GLAM message, it's always been loud and clear!
Viva Glam IViva Glam IIViva Glam III, Campaign 1Viva Glam III, Campaign 2Viva Glam IV, Campaign 1Viva Glam IV, Campaign 2Viva Glam V, Campaign 1Viva Glam V, Campaign 2Viva Glam V, Campaign 3Viva Glam VI, Campaign 1Viva Glam VI, Campaign 2Viva Glam VI SE, Campaign 1Viva Glam VI SE, Campaign 2Viva Glam Gaga and Cyndi





















